Property platform Ohmyhome selections Publicis Groupe businesses for digital marketing
Ohmyhome, a belongings technology platform in Singapore has appointed Publicis Groupe groups – Publicis Singapore and Performics Singapore as the businesses for its digital advertising, social media, and advertising and marketing responsibilities, following a pitch in January 2019.
As the innovative associate, Publicis and Performics will undertake each strategic and execution duties to support the grasp emblem in Singapore and enlarge its presence within the vicinity. The scope of duty includes brand communications via-the-line in addition to media method and implementation.
Launched in 2016, Ohmyhome goals to offer an end-to-give up platform this is “easy, fast and lower-priced”. Built to simplify the home shopping for and selling journey, Ohmyhome facilitates DIY transactions, gives fixed-fee agent offerings, as well as on-call for mortgage and prison services. To date, over 2, three hundred houses with a blended value of over SG$1 billion were transacted on Ohmyhome.
Rhonda Wong, co-founder, and CEO for Ohmyhome stated: “We were clearly impressed by the level of creativity and teamwork that the Publicis group displayed all through the pitch process. It was notion-scary and punctiliously constant with our lifestyle. We wanted an employer partner that turned into aligned to the Ohmyhome vision and who confirmed the capability to broaden an incorporated method, with the intention to help exemplify our merchandise and provider services in Singapore and the vicinity.”
Joanne Theseira, coping with the director for Publicis Singapore, stated: “This is a big win that establishes both our innovative and overall performance advertising capabilities within the Publicis Groupe’s Power of One method which continues to supply cost and enterprise impact for brand spanking new customers in addition to opportunities for our talents. Ohmyhome is a challenger logo that isn’t afraid to take risks, and we are looking forward to partnering with Rhonda and Race’s team to reinforce consciousness and power widespread effects for the emblem.”